How Visual Communication Tools Improve Teamwork and Collaboration

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From posting photos on Instagram, videos on Snapchat or Emojis on text messages, it cannot be denied that the way in which we communicate has become increasingly more visual. And it’s not just personal, the prevalence of visual communication also extends to the workplace, with 76 percent of American workers admitting that they have used emoji in work emails.

The same study revealed that 81 percent of American workers find it difficult to convey emotion such as frustration, disappointment and urgency—all of which are essential components to working collaboratively. When teams begin communicating these ideas visually, however, there is a better chance of the message getting a warmer reception. After all, an image can provide more context and tone to a message than text often can, leaving less open to interpretation.

So, would it surprise you to learn that visual communication tools are on the rise? The introduction of social media into the mainstream has changed the way humans are communicating around the world, and much of it is visual. According to a 2012 study by ROI Research found that 35 percent of people enjoy social media posts from friends that involve photos and 44 percent of people are more likely to engage with brands on social media if they use pictures more than words.

Researchers have discovered that 65 percent of people are visual learners. Visuals create a speedier method of communication that written and verbal methods cannot. As it turns out, the brain can process images and videos 60,000 times faster than text, making image-based communication incredibly valuable.

Visual forms of communication can also be remarkably helpful in software testing, providing quick and efficient feedback to all team members without the risk of anything getting lost in translation. The right software can help teams communicate more easily and effectively, taking the testing process to a new level.

Capture Screenshots to Provide Visual Feedback

It is said that a picture is worth 1000 words, and that is exactly what you get when you use screenshots to provide feedback during the testing process. Instead of figuring out the right way to explain errors you’ve found during the QA process, a screenshot of your browser allows developers to see exactly what you see. This can be useful for providing feedback on a variety of projects, from web design and development to sales and marketing content, and is especially helpful for team members who aren’t tech savvy, as it’s easy to use.

Provide Visual Feedback

Record Videos for Better Clarity Across Teams

Sometimes a still photo simply isn’t a powerful enough visual tool to get a point across, which is why having the ability to record video as part of the feedback process can be a powerful visual communication tool. Since giving and receiving feedback can be challenging when you solely depend on text, having a video to provide to developers can leave less open to interpretation and make sure everyone is on the same page when it comes to changes that have to be made.

Video Feedback Tool

Communicate Effectively with Audio & Visual Annotation Tools

In addition to being able to take a photo or video of your screen, having the ability to provide annotated visual feedback directly can be an effective and efficient way to communicate with other members of your team. Audio/visual annotation tools allow users to pinpoint specific parts of a screenshot and add notes for developers so that they know exactly what and where something has to be changed.

Audio & Visual Annotation Tool

Do It All With Capture for Jira

Zephyr Capture for Jira is an exploratory testing tool for all teams enabling them to use visual feedback in an easy and collaborative way. Capture can be used to provide and share feedback faster, create a more effective review process and better prioritize feedback. For software testing teams looking to streamline their QA and testing feedback process using visual communications, Capture for Jira is the ultimate tool.

The newest version of Capture for Jira offers video recording support for Chrome, enabling users to easily record videos of any content all from within their browser and save valuable time with a faster, more dynamic and engaging communication process.

Essentially, the Capture for Jira software facilitates impactful and efficient communication between teams and is wrapped in a user-friendly package. In other words, Capture for Jira gets a thumbs up.